Both shorten links. But Brevly adds password protection, link expiry, and transparent pricing that Bitly doesn't offer at any plan level.
Built for teams that need secure, trackable links — not just short ones.
The original link shortener. Strong brand recognition, limited free tier.
Brevly wins on 6 of 11 criteria.
| Feature | Bitly | Brevly |
|---|---|---|
| Free plan links | 10 / month | 5 / month |
| Paid plan starts at | $29/month (Growth) | $12/month (Pro)✓ Better |
| Password-protected links | Not available | $29/month (Secure)✓ Better |
| Link expiry dates | Not available | All paid plans✓ Better |
| Custom domains | $29/month+ | $29/month (Secure) |
| Real-time analytics | Paid only | Pro and above |
| QR code generation | Paid only | Paid only |
| Link-in-bio pages | Not available | All plans✓ Better |
| API access | Paid only | Pro and above |
| Public pricing | Partial (enterprise requires sales) | Fully public✓ Better |
| Free trial on paid plans | No | 14 days✓ Better |
14-day free trial. No credit card required. Import your existing links in minutes.
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